New Balance 550

New Balance 550-the revived cult sneaker

None other than the legendary “sneaker sponsor” Steven Smith has already had the predecessor to the P550 Basketball Oxford more than three decades ago New Balance 550 designed.

But in this case it turned out that reproductions can also outbid their original: While the simple low-top silhouette in the late 1980s could not keep up with the technologically further developed basketball sneakers and running shoes of the era at the time, you decide today with the New Balance 550 for an absolute trend shoe that many will envy you.

With this sneaker you always have stylish ahead - both with that New Balance 550 for women as well as that New Balance 550 for men. We run all popular colors and all common sizes. Especially with that New Balance 550 White are well equipped for every outfit. And very close to the classic color line, which value the predominant white content of the shoes. Get your new styling partner in our shop right now!

New Balance 550 - How it all started

Not every throw is a hit for luminaries in their field. Despite the awareness of the American sneaker designer, the first edition of the New Balance no sensation.

For more than three decades, the founder of the streetwear brand Aimé Leon Dore (ALD) Teddy Santis 2020 stumbled across a picture of the P550 Basketball Oxford in an old Japanese New Balance catalog and immediately guessed the potential of a new edition. With the help of Instagram he came to an original couple, with the help of the original couple he managed to New Balance to convince of a cooperation.

The New Balance 550 becomes a seller overnight

If two of the hottest sneaker lifestyle brands are combined, the result is predictable: the new, but true to the original New Balance 550 became a hit hit overnight.

Contrary to the taste of the 1980s, the simple shoe construction convinced the sneakers world this time. Despite all the simplicity in its form, he scores New Balance 550 at the same time with a smooth and perforated real leather, a breathable mesh interior feed and a comfortable and practical rubber sole.

Completed by high-quality workmanship, there was no stopping for the fan base of the special vintage sports clothing: Due to the great popularity, all models were already out of print within hours after their market launch.

It did not matter whether it was the two-color retro design of the basketball shoes at that time or a successor who did not only use cream-colored upper material and a easily yellowed midsole for a "worn" look. 

A well -known advertising logan for the New Balance 550

If you are at home on social networks, you may know the slogan "International Friendship Through Basketball", with which the reissue of the old New Balance 550 was advertised internationally. Certainly, however, you came across influencers at Tikkok, Facebook and Co., which in the requested sneakers posing in front of sights in New York or Tokyo.

New Balance 550 - that mean the numbers

If you are the perfect sneaker from New Balance want to buy, then you stumble across different numbers and letters from this brand. What do they mean? Here are a few examples.

Letters for gender:

• W (Women) stands for women's shoes such as ours New Balance 550 Silver Birch (W)
• M (men) stands for men's shoes
• K (kids) stands for children's shoes.

Further letters for the type of shoes, for example:

• R - competition shoes
• T - trail shoes

Numbers stand for the profile of the shoe, for example:

• 00 - competition shoes
• 10 - trail shoes
• 60 - stability shoes
• 80-neutral shoes (standard running shoes)

New Balance 550 - Join the Hype

You too will be part of the resuscitation of the low-top basketball shoes from the 1980s and treat your feet a 33 year old design in a new look. You can conveniently order the cult sneaker from us-but be quickly with limited and special editions. In any case, the investment is worthwhile! Measured by the popularity of the sneaker on after-market platforms such as eBay, the New Balance 550 Even for the foreseeable future, nothing to lose its popularity. 

Note: Contrary to other models from the New Balance portfolio, the 550 silhouette is currently not available to you in different widths. However, by using particularly soft leather, this is not a problem: the shoe adapts when wearing the fit of your feet. If necessary, order it half a number bigger - but let the New Balance Under no circumstances. Because after the first 30 years of calm, the next three decades promise consistently high attention.

Frequently asked questions

Who has the New Balance 550 designed?

In addition to Tinker Hatfield, designer Steven Smith is the most famous sneaker designer. However, Steven Smith did not design exclusively for New Balance, but also for other brands. His career started in 1986 New Balance, Today he is on everyone's lips as co-designer of Yeezys.

What does that do New Balance 550?

In addition to high quality and great comfort, the New Balance 550 also with its look and the high -quality material. The light and at the same time robust shoe has the following features:

• Retro silhouette
• Genuine leather
• Mesh inner lining
• Stable rubber sole

How do I clean mine New Balance 550?

Our recommendation: With care products from Crepprotect you get your shoes clean and fresh again in no time! To dry, place them in a warm place and pack some newspaper so that they hold the shape. Under no circumstances dry the heating or in the blazing sun!